Mid-strength craft brands may still dominate the segment, but they're losing ground quickly to high-ABV and non-alcoholic entries, 1st qtr review of NIQ off-premise data by Bump Williams Consulting illustrates. Over 63 share of craft $$ remains in the 4-7% ABV range, BWC deck shows. But that majority of the...
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Voodoo, Athletic Over 1/2 of High-ABV, NA Craft and Gaining; Big Brand Fams Growing in NA
Publishing Info
- Newsletter: Craft Brew News
- Published: 04/17/2024
- Volume: 15
- Issue #: 33