Still early but AB share gains accelerated and Miller share losses deepened in supers for 4 weeks thru Jan 26, according to IRI data. Coors held share, a better performance than in several recent 4-week periods. And Pabst lost 0.7 share for 4 weeks, worse...
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AB Gained 1.4 Share, Miller Lost 1.3 in Jan Super Data
Publishing Info
- Newsletter: INSIGHTS Express
- Published: 02/10/2003
- Volume: 5
- Issue #: 2